Dubai residents are presented with a fantastic opportunity to enter the property market, thanks to an exciting prize available during the upcoming Dubai Home Festival. This year, the festival is collaborating with Chattels & More to offer a home makeover worth AED 100,000, making it an enticing incentive for locals to consider homeownership.

Dubai Home Festival: A Platform for Emerging Homeowners

Since its inception in 2019, the Dubai Home Festival (DHF) has gained immense popularity among residents and businesses alike. Organized by the Dubai Festivals and Retail Establishment, the festival serves as a vibrant marketplace for property and home design. The 2026 edition is set to take place from October 16 to November 1, and aims to inspire residents to truly “Make Dubai Home.” The festival’s theme emphasizes community and the goal of finding the perfect home.

The home makeover prize is specifically designed for those who register for Dubai’s First-Time Home Buyer Program. This initiative encourages residents to take the first step toward homeownership without the pressure of making an immediate purchase. Participants in the program are automatically entered into the giveaway, subject to the campaign’s terms and conditions, making this a low-risk opportunity for prospective buyers.

Benefits of the First-Time Home Buyer Program

Launched by the Dubai Land Department and the Dubai Department of Economy and Tourism in 2025, the First-Time Home Buyer Program aims to facilitate easier access to homeownership for residents across Dubai. By connecting eligible buyers with 22 participating property developers and five financial institutions—such as Emirates NBD and Dubai Islamic Bank—the initiative offers a comprehensive solution to those looking to invest in their first property.

Participants in the program can benefit from priority access to special property launches and tailored financing options, depending on their eligibility. This not only simplifies the purchasing process but also makes it more financially manageable for first-time homebuyers. By providing necessary support, the program seeks to empower individuals to make informed decisions about their homes.

Transforming Living Spaces with the Dubai Home Festival

According to Mohammed Feras Arayqat, Vice President of Retail Calendar and Promotions at DFRE, the Dubai Home Festival is not just about retail; it’s about enhancing residents’ living conditions and offering them innovative ideas to make Dubai their home. “Through our collaboration with the Dubai Land Department on the First-Time Home Buyer Program, we extend our mission beyond retail, connecting the festival with a broader initiative that aids residents on their path toward homeownership,” said Arayqat.

For those interested in entering the draw for the home makeover, registration can easily be completed through the Dubai Land Department website or the Dubai REST app. This user-friendly approach allows residents to explore the program’s benefits, determine their eligibility, and secure a chance to win the makeover prize.

As the Dubai Home Festival 2026 approaches its conclusion on November 1, residents are encouraged to take advantage of citywide retail offers, find design inspiration, and participate in a variety of rewarding experiences. The festival is backed by key sponsors like Commercial Bank of Dubai, along with strategic partners including Al Futtaim Malls and Majid Al Futtaim, ensuring a comprehensive and engaging atmosphere for all participants.

In summary, the Dubai Home Festival provides a unique blend of opportunities for potential homeowners and those looking to enhance their living spaces. With exciting prizes and valuable initiatives, it’s a noteworthy event that contributes significantly to Dubai’s vibrant community and real estate landscape.