Emirates has recently ventured into the premium economy arena, which it had previously overlooked until 2022. Before this addition, travelers had to choose between standard economy or business class if they weren’t flying in first class. Personally, while I’ve enjoyed experiences in both economy and business, I often find the extra cost of business class hard to justify. However, I do wonder if the comparatively smaller price increase for premium economy could sway me.

In response to customer demand, Emirates introduced premium economy to enhance the travel experience on their Airbus A380s and Boeing 777s, with plans to expand this offering to the A350 models launching flights to Edinburgh in January 2025. Currently, 72 aircraft have been upgraded with premium economy, servicing 38 routes from cities like London and Manchester to various global destinations including New York, Singapore, and Sydney, along with plans for more destinations in the near future.

In promotional ads, renowned actress Penelope Cruz showcases the premium economy experience, highlighting features such as luxurious white leather seats with up to 40 inches of legroom and gourmet meal options. Despite the impressive visuals, one must consider the price point. For instance, a return flight to Dubai booked three months in advance costs £625 in economy, whereas the premium economy fare jumps to £1,573—an increase that might make many potential travelers hesitate.

As part of the premium economy package, passengers benefit from dedicated check-in desks at the airport, leading to a streamlined experience that is both efficient and hassle-free. Emirates staff maintain a reputation for being attentive and quick to assist, ensuring a smooth transition during connecting flights. Although premium economy does not include access to the Emirates Lounge (which is limited to business and first-class travelers), an upgrade is available for an additional fee—though amenities in the lounge are inviting and worth considering.

In terms of cabin experience, the layout in premium economy is arranged in a 2-4-2 configuration, offering noticeably wider seats compared to the traditional economy arrangement. The aesthetic is upscale, featuring creamy quilted leather, plush headrests, and other elements that create a comfortable atmosphere, particularly beneficial for longer flights. While I encountered some challenges with meal options—specifically a limited vegetarian selection—the overall quality of service was commendable. In essence, premium economy flight experience provides value for long-haul travel, with spacious seating that often offers a more enjoyable atmosphere than economy class.

In conclusion, the benefits of premium economy, notably its additional space and an enhanced level of comfort, can make a significant difference during extended flights. While Emirates has an outstanding economy class, the appeal of premium economy is clear. Even if I could afford business class, I’m not entirely convinced I would opt for it over premium economy—a testament to the value offered in this new tier.